A program based on practice

Weekly Practice

Begin your weekly practice with the Living ROI™ journal as your guide.

Guided Practice

Strengthen your journal experience with a dynamic series of how-to videos.

Enhanced Practice

Explore topic-specific blogs for support and insight at every step of your journey.

Inspired Practice

Receive email updates with new material, promotions and inspiration to encourage your growth.

Connected Practice

Interact with a supportive community of people seeking to live a more soulful life.

Realize, Own and Ignite Your Life

Welcome to Living ROI!

Living ROI is your guide to living a more soulful life. Our Living ROI Journal provides a weekly practice that will help you realize what you want, own what needs to change, and take action to ignite a life that is authentic, rewarding, and full of joy.

Let’s get started. Your life is waiting.

Realize your dreams

The Living ROI™ Journal and more

Get Started

Own your change

Journal-focused  workshop videos



Action-oriented blogs and support


Everyone has an ideal life they want to lead—one that is authentic, rewarding and full of joy. But sometimes we lose our way. Barbara Fagan-Smith has been down that road and returned with the keys to a more soulful, meaningful life. She created Living ROI to share her insights and help people realize, own and ignite their lives.

Living ROI starts with you—your hopes and goals, your needs and dreams. Here you will find the space to acknowledge your reality today, and recognize what needs to change for a happier, more fulfilled tomorrow.

Dive deeper

About Barbara

Barbara Fagan-Smith wants to help you live your best life—personally and professionally.

An entrepreneur and author, Barbara is the founder and Chief Catalyst of Living ROI, the founder and CEO of ROI Communication and the founder of the non-profit foundation Family ROI. Her newest organization is Living ROI, which she began with the ambition of helping as many people as she can live fuller and more meaningful lives.

Your journey starts with a journal

Begin your weekly practice

The Living ROI Journal is your roadmap to reinvention. This weekly guide provides a powerful—and practical—approach to living your best life. It will help you discover and articulate the things in your life that matter most, and create a clear path of action to achieve your most soulful goals.

Soulful success stories

“Barbara curates a wealth of knowledge and brings it together in a simple framework so I can focus on my practice – get to my planning – once a week. Taking time for myself but also being efficient are super important to me and I’m able to do both with Living ROI.”

Jo, Business Owner, Mother of Two

“The constancy of coming back to my goals in the Living ROI Journal each week serves as a tuning fork for how I plan the week ahead. I am able to focus more on the things that really matter to me – and that is life changing.”

Jennifer, Entrepreneur, Mother

“Knowing how to plan or just thinking about time in a structured way allows my friends and me to get things done. When I was in college, we had a list of fun things we wanted to do, but it wasn’t until we made a plan that we were able to actually experience those things. It was just so cool – getting those “someday” items actually done!”

Emerald Smith, Recent College Grad, Daughter of Barbara Fagan-Smith

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What is in store for you in 2018?

Find out for yourself: www.eventbrite.com/e/ignite-your-life-tickets-41430886898?aff=eac2
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What did you get? 🙂

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“Vulnerability is…being willing to express the truth no matter what, the truth of who you are, the essence at your core, what you are feeling at any given moment. It’s being able to open up your soul and let it flow so that other people can see their soul in yours.” – Oprah Winfrey ... See MoreSee Less

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Every week is a great week for Living ROI, however, January is a perfect month to reflect on the past year, celebrate accomplishments, and envision your best 2018!

Register now for the Ignite Your Life Workshop and start living your best life today!
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Ignite Your Life Workshop

January 21, 2018, 4:00pm - January 21, 2018, 8:00pm

What would make 2018 a year to remember? Life can be overwhelming—work demands, family needs, fitness goals and so much more. We live BIG lives these days. But are we truly fulfilled? Living ROI is hosting IGNITE YOUR LIFE, a vision and planning workshop to help you discover what truly matters to you. Create your vision and plan for your best life in 2018, personally and professionally. What: IGNITE YOUR LIFE workshop Where: Food Lounge, 1001 Center St., Santa Cruz, CA and on Facebook Live When: Sunday, January 21, from 4pm - 6pm PT Cost: $20. Includes drinks, snacks and workshop. ($10 if you attended Dec. 10) If you're not in the Santa Cruz, CA area, you can tune in to a Facebook Live feed to participate from anywhere in the world. You can order the journal in advance, or download a free PDF of the journal from www.livingroi.com. Together is better: Working with others provides the support, accountability and structure to take your life-planning practice to the next level. Bring your friends or make new ones. Free gift! The first 10 people who register for the in-person event (who have not attended before) will receive a free Weekly Guide for Soulful Living Journal ($39.99 value). Others who attend will get a discount on the journal. A great life doesn’t just happen – it’s planned. Please join us, your life is waiting!

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